How to get clients on Upwork.com: A Guide for Freelancers

 Section 1: The Basics

The Basics


Getting started on Upwork.com can be really easy. I recommend that you do as much research as possible before you begin your search. Here are a few resources that I found to be helpful:


All things Upwork


Upwork.com has a really large database of jobs that you can bid on. The best part is that most people look at the job board for ideas for freelancing projects, so it's a great place to get your foot in the door.


This job posting will likely get a lot of traffic, so it's best to get it as soon as possible. If you don't already have a premium account, the best way to get a premium account is to get your first premium account for free! Once you sign up for your first premium account, you can then get your free limited premium account.


Writing a Great Profile


Writing a Great Profile


You have a profile on Upwork, now you must make it stand out for your potential clients.


If you're new to Upwork you can simply use your username in your profile, as this will allow you to easily find and apply for projects.


If you've been on Upwork for a while you may want to use a different account name to separate your freelance account from your personal one.


You can always send this account to anyone in order to collaborate on a project, and with each separate account, you'll appear more professional.


Want to improve your profile?


We recommend working with a freelancer to create an awesome profile or work with us if you need assistance.


Writing a Great Offer


Writing a Great Offer


To get a client on Upwork.com, you have to write an offer, which essentially is a pitch and a proposal.


In order to write your first offer, we recommend you take our Upwork Writer's Workshop!


The process of pitching to a client through Upwork.com involves these steps:


Draft a great writing sample.


Create a great pitch with the help of our writing tutor.


Send your offer and sample to the client.


In our experience, after your client has read your offer and the writing sample, they might ask you for more information regarding the deadline for the work, payment terms, and so on.


Basically, you need to be creative in this process and ask your potential client if they would like to see your work!


And if they say yes, you'll be thrilled!


2.


Writing a Great Cover Letter


Writing a Great Cover Letter


Writing a Great Cover Letter


Copywriting Essentials


Copywriting Essentials


Copywriting Essentials


Time Management for Freelancers


Time Management for Freelancers


Starting a Business


Starting a Business


Starting a Business


More About Selling on Upwork.com


More About Selling on Upwork.com


Common Mistakes You Make Selling on Upwork


Common Mistakes You Make Selling on Upwork


Common Mistakes You Make Selling on Upwork


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Data Retention vs.


Providing References


Providing References


Suppose you’re looking for a job as a writer, freelancer, or translator, this might be your first stop. On the right-hand side of Upwork, at the top of the screen, there’s an option to find jobs by keyword. This is the fastest way to find jobs (usually in a specific field) in your field. Clicking on a particular keyword can send you to a list of jobs that match that keyword. Alternatively, you can look for jobs by location or type (web developer, project manager, consultant, etc.).


After you search, Upwork will generate a list of jobs that might be of interest to you. You can scroll through these jobs, or you can set the “Skip this page and go to my job listing” button to give you a list of jobs you want to see in the future.


Developing Relationships


Developing Relationships


Developing relationships with clients is important, and Upwork is a great way to do that. You can work on one specific client, or you can focus on building relationships in general. Upwork is especially useful for connecting with clients you have connections with already. That way, you can build up those relationships without all the work.


Handling Rejection


Rejection is a normal part of freelancing life. If you want to build relationships with people, you need to be willing to accept rejection from time to time. You have to be friendly and easy to work with. That doesn’t mean you’re going to become friends with every single client you work with. But you do have to be nice to them. It’s a job, after all.


Negative Reviews


Negative reviews can be hard to deal with.


Conclusion

As a freelancer, getting clients on Upwork is only half the battle. In order to get more business, you need to be able to handle the entire process including finding clients, reviewing bids, negotiating prices, and creating marketing campaigns to drive more business to your website.


One thing I didn't cover is how to increase your number of clients, which is largely just about having better quality clients. For example, do clients ask for feedback? What do they say? Can you be open and honest with them in the reviews?


Even though Upwork is a great place to find clients, you need to be able to distinguish between the good and the bad ones. Because of this, you may need to ask for larger, more responsive budgets and at least two reviews before making a decision.

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